The Quick Version: Cornerstone stocks and provides quality men’s toiletry items to 170,000+ clients in the U.K. Its shaving items, skincare line, hair-loss treatments, and registration bins provide guys an opportunity to update their particular day routines and bridegroom by themselves to look and feel their utmost. If you’re searching for an unique gift for a boyfriend, husband, dad, or bro, you are able to browse Cornerstone’s individualized razor manages and luxury gift cartons for a few tactics.
My personal sweetheart and I had been matchmaking just for two months when their birthday celebration loomed in the diary. He said i did not have to get him something, but I wanted to exhibit that I cared. Thus I explored the world-wide-web for something helpful, pleasurable, and personal. After rejecting polo t-shirts and bottles of cologne, At long last decided on a shaving system.
I understood from up-close knowledge that shaving frequently irritated my personal sweetheart’s epidermis, and then he struggled to keep his face silky-smooth. We offered him two premium products to create their day-to-day shaving routine simpler to manage, and we also both reaped the advantages.
U.K. entrepreneur Oliver Bridge founded Cornerstone in 2014 to support men and present all of them the shaving and cosmetic items to look after themselves on an innovative new degree. This business focuses on men’s room comfort, health, and reassurance.
Throughout the years, Cornerstone has actually expanded their line to incorporate every thing males have to take care of themselves to make a clean beginning to a single day. Their internet based shelves function deodorant, hair-loss remedies, lotion, multi-vitamins, mouthwash, and also condoms. Cornerstone works down a registration design, so users can customize a delivery timetable and restock a common supplies thirty days after thirty days or year in year out.
Cornerstone features delivered over 1 million sales up until now in 2010, and the crowdfunded organization has actually brought up above £8 million.
Vivien Hinds, the PR individual for Cornerstone, mentioned their ordinary client is a “busy working man who doesnot have time for you go right to the shop.” These men vary in get older from 18 to 65, in addition they enjoy having a quality solution like Cornerstone behind them.
The true luxury present package Can meet All Shaving Needs
The Cornerstone staff throws a lot of idea and effort to the manufacturer product line. They usually have designed skincare products which are vegan-friendly and cruelty-free, and they’ve developed shaving registration containers making it easier for males to keep their restroom cabinets stocked because of the proper materials.
Per Vivien, 92% of clients are men, and 8percent tend to be women that tend to be searching for by themselves or on the behalf of the males within physical lives.
The blissful luxury present Set is among Cornerstone’s most widely used things, especially round the getaways. The package consists of a personalized chrome shaver handle, 6 German engineered razor blades, pre-shave scrub, as well as other delicate cosmetic products. The gift ready also contains a voucher for a price reduction throughout the buyer’s basic subscription purchase. In that way, the present is not just a one-time thing because it can motivate a new everyday health regimen.
The Cornerstone registration is simple to manage on line. Clients can modify the time and services and products to suit their requirements, tastes, and schedules.
“You never need to worry about altering your own program or not having enough material or nipping out to the shop,” Vivien stated. “possible completely tailor it to yourself which just makes circumstances a lot easier for the users.”
Whether you are offering your man a totally stocked registration field or a shaver handle together with his initials on it, you are able to search foundation’s manufacturer product line for innovative and good ways to indulge your self or your own man. Their totally stocked registration containers, personalized shaver handles, and high quality skincare products put individual comfort initial.
Drawing From associate Feedback to introduction unique Products
Cornerstone provides over 170,000 members. These individuals utilize foundation products regularly and supply valuable comments for the team. The business prides alone on becoming people-powered â after all, it had gotten their start through crowdfunding â plus it includes customer comments into the manufacturing procedure.
As team tries to launch brand-new drug products, it depends on their members so that them know what course to simply take and what types of items will resonate and their client base.
“I positively love the corporation. First-class services customer service is second to none.” â Trustpilot review of foundation
“We use the people to evaluate new items before we start them,” Vivian described. “therefore, we realize once we do produce the final product, we are creating something which our customers desire â not what we want or any other folks wish. It really is totally member-focused.”
Numerous Facebook ratings mirror the pleasure built into these items. “products are brilliant,” mentioned Stephen A. “i am pleased to state i am part of the Cornerstone customers, and that I’ll end up being ordering more of items within my after that package!”
Another Facebook customer mentioned Cornerstone’s razor is actually their all-time specialty. “I’ve been shaving for 32 many years, and that I can very with confidence state, without having any doubt, that the shave utilizing the Cornerstone had been more comfy and satisfying shave i have ever had,” the guy said. “i am definitely delighted with my choice, a determination well-made, albeit any I wish I’d generated long ago.”
What’s more, 74% of Trustpilot ratings price Cornerstone as exemplary, and another 15% state they’re great. “therefore energizing to have a business enterprise that appreciates customer support,” John published. “Kindly keep it up, Cornerstone, and you’ll have our company for a while.”
Earlier in the day in 2010, Cornerstone founded treatments for male erectile dysfunction and balding. Seeking the long run, the group intends to continue to assist males in the united states by further increasing their particular selection health and health items for males.
Cornerstone presently has numerous projects in the pipeline, yet it consistently tune in to customers to bring about new some ideas and exhilaration. “We use our people’ comments every step of method,” Vivien told us. “We pay attention, we adjust, therefore leave users feeling heard and appreciated.”
A People-Powered organization Based in Central London
Oliver Bridge started Cornerstone in July 2014 because the guy planned to make a person’s morning shaving program a reduced amount of a pain. He sat down at his kitchen table and developed a plan in order to get top-notch skin-care and shaving products in to the hands regarding the active Londoner.
Because of the power of crowdsourcing, their company expanded rapidly and became one of the most common and respectable self-care product providers inside the U.K.
Nowadays, Cornerstone provides a group of 24 enthusiastic and vibrant folks who are excited about their purpose.
“It really is a good business be effective for,” Vivien informed all of us. “we are people-powered, so we have actually a great customer care group and great electricity.”
Vivien worked at Cornerstone for almost 36 months, and she said she loves the work-hard, play-hard tradition in the business. Foundation arranges personal activities, including once a week happy many hours and mini-golf tournaments which get every person chuckling and having an enjoyable experience inside their off hours.
Downline have the mobility setting their very own hours and work at home sometimes. There is hierarchical management program. Alternatively, folks are reliable to obtain their work done.
Any office keeps an amiable environment with songs playing from inside the back ground while everyone else operates in the great outdoors design. Occasionally the business produces steak lunches and other snacks to boost spirits. During significant sports competitions, the Cornerstone group usually takes their unique notebook computers to the cooking area, set up a projector, and watch the match even though they work.
“It really is an extremely fantastic tradition and environment to stay,” Vivien stated. “Because we are relatively little, you will find your own influence as well as how your work helps the organization. Most people are acknowledged because of their perseverance at the same time.”
Cornerstone Delivers top quality materials your Door
Sometimes it may be difficult to find a fantastic present for a significant other. Should you want to imagine outside of the polo-shirt package and provide him something he will utilize day-after-day, you should consider purchasing Cornerstone registration box for this special guy inside your life.
A Cornerstone shaving system is a great gift as it allows men to enhance their unique shaving experiences. My personal boyfriend appreciated my initiatives to indulge him on his birthday, in which he began utilizing pre-shave and aftershave services and products to soothe razor burn from their epidermis. In just a few days, he appeared better, smelled better, and believed better.
Foundation offers a myriad of deluxe toiletry items to help males check their finest on their after that night out. In relation to top quality cosmetic, this provider delivers items.
“a big focus for us is actually making certain all of our people are happy,” Vivien stated. “nowadays individuals are so busy, therefore we would whatever we are able to to produce their own alive easier by automating the bathroom for males, whilst continuing to cultivate top-notch items.”